Tool

Seller Update

Weekly listing updates that keep sellers calm — automatically.

The #1 reason sellers fire agents is silence. The Seller Update tool sends a branded, weekly progress report — showings, feedback, online traffic, comp moves, and recommended next steps — automatically, so you keep sellers informed without spending Friday afternoon writing emails.

Weekly Seller UpdateWeek 3 · Sent automatically
Hi Karen — here's the week at 412 Bayview Ct.
Showings
5
Online views
182
Saves
11
Feedback themes
  • Kitchen layout (3 buyers)
  • "Slightly over budget" (2 buyers)
  • Loved primary suite (4 buyers)
Recommendation
Consider a 2.5% price adjustment to capture the "slightly over budget" buyer pool.

Who it's for

  • Listing agents who lose deals to the 'we never heard from him' conversation
  • Teams scaling listing-side work without adding hours
  • Brokerages standardizing seller communication across the roster

What it solves

  • Sellers don't know what's happening; they assume the worst.
  • Hand-written weekly updates take 30 minutes per listing and slip the moment things get busy.
  • Price-reduction conversations are easier when the seller has watched the data slip for three weeks in their inbox.

How it works

  1. Step 1
    Connect a listing.
    Pull showings, feedback, and traffic where possible.
  2. Step 2
    Pick a cadence.
    Weekly is the default; some teams use bi-weekly.
  3. Step 3
    Updates send automatically.
    Branded, shareable, with a built-in recommendation block.

Example output

Typical setup time
< 5 minutes per listing
Time saved per week
30 min × every listing
Seller-retention improvement
Cited as #1 reason teams adopt

Frequently asked questions

What goes into a Seller Update?

Showings, showing feedback, online traffic, comparable listing moves, and a recommendation block (hold price / consider reduction / adjust photos / etc.). Branded with your name and headshot.

Can sellers reply directly?

Yes — replies route to your inbox, just like a normal email.

What if I don't have showing data automatically pulled in?

You can enter it manually in under a minute, or connect a supported MLS / showing service where available.

Try Seller Update free for 7 days

No credit card required for the trial. Brand every report with your name and headshot.